Tuesday, May 29, 2007

Covert Hypnosis and Story

Covert Hypnosis and Story
Kevin Hogan, Psy.D.
What's your story?
How One aspect of Covert Hypnosis Elegantly Persuades
December 1991.
It's a rare moment when I can be glued to the television watching an 80-year-old man talk to a 50-year-old man...I am a stimulus nut. I like to listen to The Beatles while I watch E!'s Brooke Burke tour me through Ibiza... while I am creating the next chapter for my next book. If there are a couple of source books on the coffee table open for documenting my ideas, I have almost enough stimulus to keep me producing 'til 3A.M...
...but on this night some 10 years ago, the channel landed on a television show called, "The Power of Myth with Joseph Campbell, interviewed by Bill Moyers."
"We are drawn to the Hero's Journey," Campbell said. (Readers Digest of Hero's Journey: Someone who could be anyone, goes away, finds enlightenment -- Moses, Jesus, Paul, Buddha--and comes home to save his people.) Campbell pointed out that certain myths are common to every culture and universal in appeal. I learned so much that night. After studying the Bible and other sacred literature for most of my life, a light went on inside of my head. I finally realized that these stories are common to dozens of cultures around the world. I knew that of course, but what I didn't understand was what that really meant. The stories were written to help create meaning for the lives of the many. More: Look how successful they have been!!
The insights I gained from Joseph Campbell would change how I perceived individuals and cultures and their beliefs for the remainder of my life. People's personal stories and the stories of those they admired/worshipped became critical to gaining insight into the human mind. This triggered a life long fascination with understanding how these stories are filed in the brain, how you can change impoverished stories and how you can help more people take the Hero's Journey so they can become the hero of their own life.
It seemed to me virtually everyone could participate in their own Hero's Journey.
How? One thing was for sure: The craving the human brain has for the Journey makes it something that must be driven from an evolutionary standpoint. Specifically, the desire of curiosity and the drive to learn. Meaning in life is adaptive from a human survival perspective and I believed that this could create great change for people IF you could get them to believe that they were worthy of great things in their life.
To the point of today though, how can YOU utilize narrative to elegantly persuade...to covertly create change in the unconscious minds of people...now?
The answer is in some respects simple and other respects difficult.
On one level, I have always been amazed that people scoff at scientific research and still believe nonsense that is a total fiction even after given overwhelming evidence to the contrary. (This is the Law of Consistency, according to my book, Psychology of Persuasion). My personal philosophy is one of personal evolution. Each day learn more, apply more that you learn, and discover the best possible strategies for X that exist with current knowledge.
Most people don't understand and they don't believe statistics when compared with a good story. I could share irrefutable statistics with a group of cigarette smokers that research proves smoking cigarettes will ultimately kill them and those around them in greater percentage than nonsmokers, BUT when I tell a persuasive story of ONE person living to 100 who smoked cigarettes her entire life, the group is utterly convinced that smoking isn't bad and that the research is "crying wolf."
If you have a scientific mind, this probably makes you grate your teeth. Don't let it. Instead, start telling stories. People want to hear stories. It's how they think and believe. It's what they believe. Statistics are somewhat complicated and take deep thought sometimes. A brilliantly told story immediately clicks in to the brain and becomes truth. People don't have good recall of facts but they can at least in part remember a story.
But what kind of stories? Most people tell stories that are incredibly boring. How do you tell a story that will be persuasive and create change in the minds of others?
People identify with certain stories and how the story teller (the salesman, the speaker, the leader, the manager, the therapist, the teacher) tells them. If the story teller brags about her greatness, the listeners turn her off. If the story teller shows how her solutions are ingenious, the listeners turn her off.
The first of seven keys to telling a persuasion packed story which you want believed is to be certain that you have identified who you are. What are you going to say that will cause me to want to listen to you in the first place and believe you in the second place? This seems to be an easy point...at first glance, but in reality it isn't easy at all. Everyday people are bombarded with thousands of messages, especially in the form of advertising, all asking for belief and compliance. We believe some and act on some of those we believe.
Getting someone to listen to you is no easy thing. Most people are thinking of their responses, their resistance's, their objections as they listen to you talk. The truly great story eliminates the need to object and resist.
I start almost every presentation or seminar I give with a story. It usually will be one with humor in it. Never a joke. But always humor...lots of it. I might tell the story about how I did the body language assessment of Bill Clinton and Monica Lewinsky for the New York Post. In a different setting, I might discuss how Al Gore lost the election by misusing his body language in the third debate with George Bush. I might tell the story of when I met the Princess. The stories are memorable and have great humor. I'm not the star. I'm secondary to the event. There is no arrogance about the story teller, I'm just like my listener and happily surprised to be playing an important role in the scheme of analyzing national events for the media or meeting someone particularly exciting.
Woven into these stories... you learn not only about the national figures but you learn self revelations from myself. I explain that I'm a conservative who actually liked Bill Clinton. You learn all kinds of tidbits about me, most of which are non-threatening, but enough to stimulate some emotions about what I'm communicating about. In all of my opening stories at a seminar you learn in a very covert fashion that your story teller (trainer/speaker/seminar leader...me) is feeling excited about being on television or radio (just like you would be), has a great deal of expertise based on the story itself, is not arrogant or pompous (huge turn off for listeners), is funny (massive laughter experienced in audience), seeks no harm and only good for everyone involved while having a playful demeanor that is fun.
This all comes through in the telling of the first story with several very short "asides." Just how to do that and helping you discover the other six keys of persuading with narrative will be dealt with more in future E-zine's.
For now, realize that a well told story is powerful in change potential. A poorly told story is guaranteed to lose clients, lose sales and cost you enormously. Watch the stories that inspire and excite you. Look at the communications you receive that cause you to take action. Discover what changes you and then you will begin to have a hint at what might change others as well.
That reminds me of a story.
January 1999
Morning in Las Vegas. I was at the Venetian. About 11AM I go downstairs to the casino to play some Pai Gow Poker. I sit down at 3rd base and look up to see two stunning women standing around the chair at first base of my table. Both were wearing form fitting white t-shirts and white pants. (Not that I noticed.)
I looked at my cards and my first hands were likely to be losers. I placed them and happened to look back up over toward first base. Now sitting at first base between the Girls of Playboy was the man who played "Mini Me" in Austin Powers. He was wearing a brown smoking jacket and I remember how odd looking it was to see someone especially Mini Me in a smoking jacket in a casino... Then I smiled and realized that I was no one to question Mini Me's taste in clothing. The two Girls of Playboy massaged his back while the dealer scooped up my green chip.
I smiled and said, "Good morning."
He said, "Good morning."
"How's it going?", I inquired.
"Great. Thanks..."
The dealer took his two green chips. He looked up at one of his friends.
"...Couldn't be better."
I couldn't help but smile from ear to ear. I wonder where you get those brown smoking jackets?
Covert Hypnosis: An Advanced Course in Subtle Unconscious Influence The Master’s Secrets Revealed! (Vol. 1 - 8)
“This is THE advanced course in subtle influence! Remember when you read Covert Hypnosis: An Operator’s Manual, and you got that WOW! feeling inside?! Well, that was just the beginning. In Covert Hypnosis: The Master’s Secret Revealed, you are going to learn how to subtly move inside the minds of anyone you communicate with. In trance or out…this is the most powerful material on Covert Hypnosis on the planet. Period.” Kevin Hogan, Psy.D.In CD 1, Kevin Hogan reveals specifically the secrets of how to weave the exact messages you want others to act upon into stories that captivate listeners.
CDs 2 & 3 show you how to motivate and compel other people to change their behavior as quickly as is humanly possible. Benefit: You can utilize these covert tools with your own unconscious mind because they link into the core drives and desires that you have!
CD 4 reveals ALL 22 elements of Covert Hypnosis for this first time anywhere! Never before released by anyone, anywhere. The complete Covert Hypnosis Model for change is here. Business? Sales? Consulting? Coaching? Therapy? Learn specifically how to generate change in their thinking with the Covert Hypnosis Model.
CD 5 gives you all the tools necessary to take a person's deepest drives (sex, eating, acquisition, connection, etc.) and fuse them into building compelling outcomes (the girl of your dreams, lose weight, acquire wealth, meet new people easily). Ignore either aspect, and failure is assured. Successfully meld the two in the unconscious mind and amazing things can happen.
CD 6—Pattern Recognition: Getting someone to think about something is one thing. Getting someone to feel driven to DO something and then watch them do it like magic is something else entirely. Learn so much in just this one CD!!!
CD 7 - This is 2003 neuroscience and research that reveals how to rewire the brain. Some neuroscientists call it "sculpting." It's not something that happens instantly and it requires the use of both hemispheres which can be pretty tricky if you don't know what you are doing.
CD 8 - You are going to learn some unique techniques in the eighth volume of Covert Hypnosis. Not only are you going to learn the truth about values (when they are critical and when they are MEANINGLESS) but you are going to discover the values of the unconscious mind! The unconscious mind and conscious mind do not correlate to each other but they both correlate to the behavior of every person you meet.
Intrigued? Discover the secrets to what separates Covert Hypnosis from every other compliance technology Discover what even the experts don't know about how the mind interacts with the unconscious mind.
More Information about Covert Hypnosis or to order
Covert Hypnosis Blog

Monday, March 19, 2007

The Secret Law of Attraction Exposed Live

The Secret- The Law of Attraction - The Seductive Movement Completely Exposed

The hit movie and runaway best selling book have struck a chord in Americans.

What is it about The Secret that has captivated the minds of millions?

Authors of The Secret say that your mind vibrates electromagnetic waves
that entrain with other objects and living beings that vibrate similarly in the
universe and bring them magnetically to the individual. "Like attracts like,
just like a magnet." (Magnets: Opposites attract.)

Specifically, Author Rhonda Byrne says that you can "think of a feather
and it will appear." She says that it's "as easy to attract $10,000 as it is $1."
And, she says it's all a law that is proven by science and was known by
Churchill, Einstein, Plato and Beethoven, to name a few.

She quotes Buckminster Fuller as having said that there is an abundance
of wealth on the planet, "enough for $12 MILLION dollars per person.

What possibly could be wrong with such a law of science?

One co-author says, 'It's like the law of gravity..."it works all the time, every time."

Wednesday night you can join Blair Warren, Dave Lakhani and Kevin Hogan
and find out just what lies behind the claims of The Secret. Find out what Oprah and
Larry King didn't tell you...and why...

* Is there really a Law of Attraction that works like gravity...every time...
all the time?
* Is all you have to do to get ANYTHING you want in life, "picture it in your
mind, get a good feeling about it, be open to receive it?"
* What was the influence of Spiritual Beings on the exposition of this Universal Law?
* Why were some people cut from the movie at the last minute?
* Why have the promoters of the book and movie stopped doing television and media interviews?
* What dangers lie in your family because of The Secret?
* Why is The Secret the single most potentially destructive book published since Mein Kampf?
* If The Secret is so dangerous, why did it attract some of the world's best marketers?
* Someone told you, "The Secret worked for me. I know it's for real." Find out what that really means.
* Do Countries really attract genocide? (Lesson Two of The Secret says "yes." What's the truth?)
* Do little girls really cause their own rapes and murders. Secreters say "yes." What's the truth?

To register for this special 90 minute event of the year, simply use either link below.

The Secret - Law of Attraction Teleseminar

or email thesecret@kevinhogan.com and our staff will email you back, your
call in number and personal identification code to use when you dial in.
Please also have your email address handy when you call in. This teleconference
is a public service and the panel members are not being paid for their time.
It all begins at 6 PM Pacific, 8 PM Central, 9 PM Eastern. If you have a question,
mail it to question@kevinhogan.com and we'll do our best to get your question
answered live. Maybe we can even get you on the air!

Thursday, March 08, 2007

The Secret Law of Attraction: The Lie


The Secret- The Truth Behind The Lie of the Century

Rhonda Byrne says that if you don't want to get fat....

"If you see people who are overweight, do not observe them, but immediately switch your mind to the picture of you in your perfect body and feel it."

Anyone who believes this is a naive or deplorable human being.

Replace the word, "overweight" with a different word, like "handicapped," "people with Cerebral Palsy," "people with Muscular Dystrophy," "people dying of AIDS," people who are paralyzed," "people who are homeless," "people who are starving."

See the problem?

The great teacher's philosophy is if it is ugly, look away, if it feels good, do it; if you don't want it, don't look at it.

People have said, I should "just try it."



I want to become a sociopathic sicko like the Law of Attractioner.

No thanks, I'll use the ATTRACTION PRINCIPLE that I developed about 2002 and take advantage of how the brain works to achieve success.

When people can simple LOOK AWAY from the child with cancer or the burn victim so they can "feel good inside," I'm sorry, that's a bunch of first class crap. That is horrifying to me. I don't want to "try" anything that has this level of cruelty no matter how much chocolate syrup someone puts on it.

And you think I exaggerate the horror of her teaching?

This ....woman.... goes this far and FURTHER.

Here is her response to a question about the women and children being raped and butchered in Rwanda?

"If we are in fear, if we're feeling in our lives that we're victims and feeling powerless, then we are on a frequency of attracting those things to us ... totally unconsciously, totally innocently, totally all of those words that are so important."

Yup, she's saying it's the women and children's fault.

So the Law of Attractioner ladies, are obligated to believe that if they have been raped, it's their fault anyway. They deserved it because that was the result they got.

Insane logic?

A friend of mine attracted a speeding ticket the other day because he was speeding.

The Attractioner works from result to premise.

You got it, therefore, you asked for it.

Same for children that are molested.

Same for those who starve.

Oh yeah, that's making me feel real good inside. Nice warm fuzzy.

It's become almost a religious cult fad that has an obvious viral effect. Lessons to be learned for all marketers here....


There is another problem and this one is even MORE SERIOUS.

People can attract genocide as easily as they can a new BMW. They can attract a feather even if there is no bird.


This is a LAW of SCIENCE.

We are so screwed....

There is nothing to "believe in."

IT is going to "WORK" whether you like it or not.

Like gravity.

Nothing to believe in or "try."

It just WORKS.

Except when it doesn't of course...which is...always.

It wouldn't draw my ire except that it causes pain on the individual and societal level and strips people of their hard earned money.

Marketers....James Cameron, the movie producer has caught onto this and has now indicated he believes that the bones of the family of Jesus have been found. And millions will believe and go see his movie. I'd explain why those bones almost certainly are not from Jesus or his family but time permits one topic today.

Marketers...a lot of people never put their brain in gear. You read the story about Mother Mary in the pizza pan...an obvious miracle...a sign...proof of God...

I mean after all you know what Mary the Mother of Jesus looked like right? You know she uh....wait...they didn't have camera's back then and Jews didn't draw or paint images of people as it was an abomination to their God. Oops. Well IF we knew what she looked like, trust me she'd look like the lady in the pizza pan.

Now, let's just pretend that that was a PHOTOGRAPH in the pizza pan and there have been camera's for two millenia....

What are the odds it would be the Mother of Jesus?

Why would it be the Mother of jesus?

Why wouldn't it be your Mom or Mine????

As soon as you give people what is called a "Prime" they are influenced to believe whatever that Prime was and will think in "contexts" related to the prime.

If I say George Washington...then ask you to write down the name of a man, most people write down the name of a historical figure in American History....like Thomas Jefferson or Ben Franklin.

if I say Jesus, Christians tend to write one word names like, Paul, John, Mark, Matthew, Thomas.

That's one kind of priming.

Is the photograph in the pizza pan Mary the Mother of Jesus?

Obviously not, but millions will tell you it is, because it "looks just like her," except we haven't a clue what she looked like. Not a clue in the world. But we are primed by the thought of having TV, cell phones that take pictures, you name it....and never remember that there were no images of people in those days painted or drawn by Jews.

And are they the bones of Jesus family?

Why Jesus the son of Joseph and Mary and not one of thousands of other families? The probability is so tiny it's barely worth looking at. (And yes they should look and check it out)

Now you take all this DaVinci-esque cool stuff and pop it on the cover of THE SECRET and you are primed to BELIEVE.

To say this is brilliant marketing is to fall short. It is beyond brilliant. This TV producer with no thought or care for humanity and the human condition certainly can make a quality production. She understands how mainstream women think. She has captured it brilliantly.

And the marketers out there hawking the book did a great job. The best amazon promo I've ever seen.

But really, am thankful that The Secret is a Lie, The Secret isn't anything close to a physical law like gravity.......

.... because if it were true, I would have the ability to cause people's death just by thinking about it...worse...they could cause mine....or I could cure people just by thinking about it...or worse...they could give me some horrible disease by using their thoughts to manipulate the physical universe....

Which of course is one step short of insanity...or every plane that went up would crash and every person with a fear of heights would fall to their death.

Those with a fear of spiders or snakes would attract thousands of them to theatrical terror.


You think I'm being sarcastic but that is what Rhonda Byrne says happens when you live in fear of something. That's why all the poor Rwandan women and children were butchered, murdered....remember?

And if people stop looking at you, realize it's because people who have THE SECRET don't want to look at fat people. That's how you lose weight.

I kid you not. Rhonda Byrne SAID that in the same interview she explained how the children of Rwanda brought on their own genocide. (not the fault of the killers, the fault of the CHILDREN)

From Newsweek: "The Secret" is saying. Its explicit claim is that you can manipulate objective physical reality—the numbers in a lottery drawing, the actions of other people who may not even know you exist—through your thoughts and feelings. In the words of "author and personal empowerment advocate" Lisa Nichols: "When you think of the things you want, and you focus on them with all of your intention, then the law of attraction will give you exactly what you want, every time." Every time! Byrne emphasizes that this is a law inherent in "the universe," an inexhaustible storehouse of goodies from which you can command whatever you desire from the comfort of your own living room by following three simple steps: Ask, Believe, Receive.

Thankfully, no one, has that kind of power or ability....nor would want it.Kevin Hogan